Cassina Italian Furniture

Cassina LC4 Chaise LongueCassina Italian Furniture Authenticity and Innovation Through the Decades

With Cassina’s tagline of ‘Design First’, the Italian furniture designers share the Ferrious commitment to quality of design over all other factors. Cassina Italian furniture sets the standard for the design industry, and has done ever since Cesare and Umberto Cassina formed the company in Milan back in 1927. Cassina have been instrumental in moving furniture design from traditional handcraftsmanship to industrial production.

Cassina were a pioneering force during the 1950s industrial design boom, and many of the best pieces of designer furniture in the last 100 years has been produced by the company. Gerrit T. Rietveid’s unique Zig-Zag Chair and the Cassina LC4 Chaise Longue and LC2 Sofa, both designed by Pierre Jeanneret, are just some of the iconic designs that emerged (all available through Ferrious). In 1952, Cassina began working on naval commissions and fitted out the Andrea Dori liner. In 1964, the company launched its I Maestri Collection which involved obtaining the worldwide rights to the furniture of several important designers. These designers included Charlotte Perriand, Pierre Jeanneret and Pierre’s more illustrious cousin, Charles-Edouard Jeanneret; he adopted the pseudonym Le Corbusier (a popular thing to do in Paris in the 1920s) and to this day Cassina are the only brand with the rights to produce Le Corbusier pieces.

Cassina LC2 2-Seater SofaOther well-known designers who have come under the banner of Cassina include Gio Ponti, Charles-Rennes Mackintosh, Hannes Wettstein, Franco Albini, Rodolfo Dordoni, Charlotte Perriand, Piero Lissoni, E Gunnar Asplund and Philippe Starck. Some of these continue to provide quality pieces to the I Contemporanei collection.

The philosophy of Cassina Italian Furniture is based upon the twin ideals of authenticity and innovation, and the company have mastered the art of combining technological skill with traditional craftsmanship, especially in the discipline of carpentry. Cassina consistently attracts the best architects and designers and since 1954 has won three coveted Compasso d’Oro awards for individual products. In 1991 it also received the award for its innovative role and international approach within the Italian design and manufacturing industries. In 1972, Cassina also produced the prototype of a car called the Kar-a-sutra, which was presented at MoMA in New York.

Cassina produces everything from seating (lounges, chairs, seates, chaises longues, etc.), tables, storage and even fabrics.

Where is Cassina Italian Furniture Today?
Cassina have recently opened a new showroom in Munich, and continues to promote its strengths, particularly in terms of authenticity. As a measure of its commitment to preserving the integrity of Italian design, Cassina have backed the ‘Equal Rights for Design’ campaign by Elle Decoration UK magazine. This works to protect the design copyright of genuine products to help combat the production of cheap imitations. Since 2005, Cassina has been part of the Poltrona Frau Group. Any questions call Ferrious on 0161 2286880